Consulting

We work to deliver tangible results, quickly.

We believe in making significant improvements to your business within a short timeframe.
Our typical return on investment is between three to four months after implementation of our projects (recommendations).

We have spent over 31 years gaining operational experience and building knowledge, tools and systems to create the utopian operating environment. Below are the types of consulting services we offer:

AdAudit – a complete business review

This first stage of our consultancy involves a complete audit and review of your business systems (across all departments or one particular process) to evaluate and highlight areas for greater revenue extraction and operational improvement. A typical audit takes four to five weeks and is comprised of staff interviews, system and process reviews and tracking agency/company jobs to assess the operations and profitability.

Under each category a number of specific areas are reviewed and assessed. We then make a series of recommendations, prioritised in order of importance according to cost savings, other agreed business benefits, ease of execution and speed of outcome.

Actual deliverables may include:

  • In-depth identification and analysis of issues
  • Cost and impacts analysis (of weak areas) in the business
  • Recommendations for improvement – prioritised by cost and time
  • Opportunities for revenue improvement and how to move forward

Once a review is complete, we provide a flexible, staged approach to implementation – enabling you to fully review our recommendations before moving to implement them.

AdProject – implementation

This second stage service is about the implementation of recommendations made in our AdAudit, or other projects you need to execute. When you lack the internal resources, time or experience to do it yourselves, Adtopia will project manage it for you.

To ensure that target state is reached in the most efficient and cost effective means possible, we draw on our existing intellectual property (tools and methodologies), that we have developed and refined through our many years and range of experience and best practice. We have calculated that by making full use of such tools we can actually triple the typical delivery speed of a given project.

Typical projects we’ve completed recently, aside from the implementation of audit recommendations, include:-

  • Digital Asset Management rollout
  • Studio re-engineering
  • New management reporting and analysis implementation
  • Company processes streamlining
  • New estimating process and systems (includes new ptoject management and financial accounting system)
  • Facilitating business strategy development meetings

Five Step Financial Review

The five step financial review is a scaled down version of the full package audit and implementation, focusing on two core areas of your business: Financial Management and Reporting Analysis, with a view to driving optimal revenue generation.

Through this review we identify:

  • Leaking or missing revenue streams
  • Why you may be losing money
  • Where you can afford to increase your rates to yield higher margins
  • How you can offset a rate rise by providing other (low to no cost) services
  • What reports you may need to assist in tracking and identifying internal challenges

This review covers off and makes recommendations to enhance the five major revenue processes, all of which which must function at 100% to ensure optimal revenue generation. Adtopia has a vast knowledge bank and set of products and tools to drive optimal efficiency of these processes, thereby increasing (and maintaining) maximum profitability.

AdRates – ratecard and remuneration assessment

If you’re looking to draw up the ideal ratecard and remuneration structure for your business, then we can make this quick and easy with our ratecard template and process, specifically designed to:

  • help you build and structure the ultimate ratecard agreement
  • ensure you cover off all key categories for remuneration agreements
  • ask you questions to prompt better ideas for remuneration
  • provide you with tips and tricks to fine-tune your ratecard
  • provide you with a range of remuneration structures to choose from

Whether you’re looking to update or implement a new ratecard, or just analyse an existing one to see where you’re leaking revenue, these templates will help you fast-track the process and make it a lot easier to execute.

Business coaching and facilitiation

The essence of our work is consultancy – working with you to help you achieve your goals. While we have developed many tools and materials to assist this process – particularly in the areas of revenue and operations – at the core of our work is often business coaching and facilitation.

We provide both personal (one-on-one) Business Coaching for managers and group based coaching and facilitation services – such as business strategy sessions or skills development training.

We pride ourselves on the provision of objective, structured coaching, so that clear goals can be identified and progress measured against them. Our process focuses on the full gamut of workplace skillsets, from interpersonal skills and cultural drivers, to financial, analytical and other technical skills.

Strategic business management – ongoing partnership

We believe in making a lasting difference to any business we work with. Our principal goal is to establish utopian operations and high revenue generation – and the maintenance of this, or indeed further business growth, can be an on-going challenge as circumstances change and evolve for a business.

While we aim for speedy results in our work, we don’t advocate a ‘fire and forget’ approach to project implementation. Instead, we offer a third stage to our typical ‘business utopia’ consultancy.

This Stage Three is where we offer our on-going support and services (on a monthly or quarterly basis) by monitoring and analysing your business performance and providing strategic insights on the latest market trends and media. The role is as big or small as you need, but it basically provides you with operational and financial expertise, without having to hire a full time Operations Director.